Advertising and Marketing

Apple's latest weapon against online ads

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The new version of the tech giant's mobile operating system, iOS 9, will support ad blocking by Safari, its mobile web browser.

APN Outdoor raises forecast

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Recently-listed company says outdoor advertising capturing rising share of market from other media.

Carsales boosted by key acquisitions

by AAP
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Company's lack of detail on its outlook dissatisfies investors.

Carsales to pay special dividend

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Online auto classifieds company sees net profit increase, cash pile grows.

Time to profit from big data

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Three things your business needs to look at right now.

Carsguide ads misleading, court finds

by AAP
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News Corp's Carsguide.com.au misled consumers in ad campaign, court finds.

AOL says it's shaking up Oz TV market

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Group's head of programmatic TV says market is chasing after offer 'very quickly'.

Unexpected QMS Media recall

Billboard operator recalls prospectus for its IPO after ASIC details issues with its forecasts.

The final nail in the coffin for online ads?

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Rise in the use of ad blocking software could prove fatal for advertising on the internet, but don't hold your breath.

Nike drawn into FIFA corruption scandal

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Crackdown on alleged bribery at soccer governing body could impact sportswear giant.

Websites prepare for Google "mobilegeddon"

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Google is changing its search algorithm to favour sites that look good on smartphones

Value Investor: Two stocks taking advantage of their heft

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The popularity of two of Australia's leading online classifieds portals, and their appetite for growth, will help them maintain their leading market position.

oOh!media beats forecasts

by AAP
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Outdoor advertiser exceeds forecasts with a pro forma first half loss of $1.9m.

Carsales lifts profit despite new car snub

by AAP
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Online vehicle seller unfazed by an online boycott from some car makers and increasing competition.

Twitter expands ads to outside websites

by AFP
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Messaging service to begin syndicating its "promoted tweets, with Yahoo Japan and Flipboard signed on as first partners.

Shazam joins the $US1 billion club

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Music identification app secures $US30 million in new funding, now valued at over $US1 billion.

WPP's Sorrell laments activist investor impact

Founder of ad giant says investor activism leading to too much short-termism.

WPP forecasts ad spend recovery

World’s largest advertising group tips highest Aust ­ad spending growth in five years.

Mining firm under fire on police ads

by AAP
Queensland's police minister defends Santos ads seen on road safety vehicles.

oOh! Media cuts IPO size, price

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In another poor sign for the IPO market, PE-backed advertising company cuts offer price, size of float.

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