The mystery buyer which took a gamble on BlackBerry and purchased 1 million Z10 units last week has been revealed.
According to AllThingsD, US device wholesaler Brightstar is the outfit behind the purchase.
Prior to the US launch of the Z10, BlackBerry spruiked the news of the sale as an indicator of the impending success of the device.
However, with the buyer now revealed, it seems the information may indicate the contrary.
“Our checks indicate the order was from Brightstar, whom Verizon is relying upon to handle the big-box retail and dealer agent channels,” Detwiler Fenton managing director Mark Gerber told AllThingsD.
“It suggests Verizon doesn’t believe this will be a strong seller, since it normally tries to allocate hot product on its own.”
In terms of Australia, both Telstra and Optus immediately announced that they would stock the device after the Z10’s launch last month.
Vodafone Australia said it would not sell the BlackBerry Z10 at launch, but didn’t close the door on future opportunities to stock the device maker’s products.