: TALKING DIGITAL

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Conroy's power policy

COMMENTARY:Stephen Conroy's power in the digital media sector is unparalleled and while he hasn't always kept the IT sector onside, at least he is finding a way to turn rhetoric into reality.
18 Nov 2011 2:02 PM

Seven's poor Tivo reception

COMMENTARY:As a key Tivo partner teeters on the brink, Seven's digital media strategy appears to be in tatters. It's time the company learns to keep out of technology to focus on what it does best.
15 Feb 2011 9:40 AM

Telstra's deafening digital silence

COMMENTARY:It's a real shame Telstra isn't talking about digital media. Despite its current failings in the space, there are still ways for the company to create shareholder value.
9 Feb 2011 10:10 AM

Conroy's disturbing media desires

COMMENTARY:Stephen Conroy's review of communications and media regulation appears to reflect a worrying plan to attempt to manage new digital media, not free the old.
15 Dec 2010 10:22 AM

TALKING DIGITAL: March of the Groupon clones

COMMENTARY:The burgeoning online coupon or 'groupon' market in Australia could be the revenue spinner that News Ltd, Fairfax and Yahoo 7 so desperately need.
3 Sep 2010 9:51 AM

TALKING DIGITAL: Who's exploiting your data?

COMMENTARY:So far, the tracking and sale of user data by online companies such as Google has happened without restriction. But a growing backlash that could stem the flow of these rivers of gold.
25 Aug 2010 10:04 AM

Behind the iPad times

COMMENTARY:Apple’s iPad launches in Australia today and promises to take digital media to the next level. But do publishers and advertisers have the products to take advantage of this new toy?
28 May 2010 9:52 AM

Borders posts narrower quarterly loss

Bookseller continues to see declining sales as digital media grows.
27 May 2010 10:45 PM

TALKING DIGITAL: Lean back and innovate

COMMENTARY:The iPad is all about finding things you didn't know you wanted and getting used to being a 'lean back' user. That inevitably changes the way advertising is presented on the device.
17 May 2010 12:14 PM

TALKING DIGITAL: The quality problem

COMMENTARY:Marketers are demanding better qualitative metrics to track the return on their digital spend – but media owners have more to do.
22 Feb 2010 8:02 AM

TALKING DIGITAL: Inside the iPad

COMMENTARY:Apple's hot new 'magic' product the iPad has the internet abuzz. But can it achieve the same success as the iPod and iPhone?
28 Jan 2010 11:12 AM

TALKING DIGITAL: A bigger Apple

COMMENTARY:The launch of Apple's 'tablet' reader, expected next week, could make Apple the leading worldwide distribution channel for music, video, magazines, books and newspapers.
21 Jan 2010 9:01 AM

TALKING DIGITAL: Content wars

COMMENTARY:Can leading media brands learn to see news distribution Google's way and still make a profit?
13 Jan 2010 7:58 AM

TALKING DIGITAL: Lost in transmission

COMMENTARY:Rupert Murdoch is not only fighting to monetise content online – he's after the TV dollar too.
7 Jan 2010 7:06 AM

TALKING DIGITAL: Google on display

COMMENTARY:Google is now offering display advertising alongside its traditional search business – with significant implications for other media.
17 Dec 2009 7:48 AM

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Ben Shepherd : Talking Digital

Ben Shepherd is Talking Digital. Talking Digital covers digital media convergence and what it means for our television, radio, mobile and in-house entertainment.

Read Ben Shepherd's insights into how advertising and digital advertising will need to change to meet those needs.

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